These microbial mats in a Lake Huron sinkhole have finger-like protrusions caused by a buildup of methane gas in small pockets beneath them. Image: Thunder Bay Marine Sanctuary
By Daniel Schoenherr
Special microbial mat systems in Alpena, Michigan, are helping scientists search for extraterrestrial life.
“It’s so different, and feels otherworldly,” said Stephanie Gandulla, a diver with the National Oceanic and Atmospheric Administration’s Thunder Bay Marine Sanctuary. She has sampled the mats near the sinkholes on the lake’s bottom.
You may have seen a microbial mat before — the green algae on wet rocks at the beach is an example.
Algae’s green color comes from chlorophyll — a substance that uses sunlight to turn carbon dioxide into energy. Carbon dioxide and oxygen support most of life on Earth.
But under special conditions, like those at three sinkholes just 2½ miles east of Alpena, primitive forms of microbes called cyanobacteria can survive without either of them.
These are white, not green, and they get energy from chemicals in the water.
“They are everywhere, but they are incredibly hard to find,” said Bopaiah Biddanda, a biologist with Grand Valley State University’s Annis Water Research Institute, who has been studying them for 20 years.
Such mats are normally found in ocean waters over 32,000 feet deep, but they can be found only 80 feet below the surface of what is known as Lake Huron’s Middle Island Sinkhole.
The sinkhole’s biologically extreme environment can help simulate sample collection in extraterrestrial worlds where life is based on similar chemicals. A new study by Biddanda models scenarios where robots could analyze material beneath the water of other planets. It’s based on the work in Lake Huron.
The study focuses on two methods: suction devices for soft mats and coring devices for hard mats.
Click on the photo below to watch a video about these mats:
The sinkholes near Alpena provide sulfuric, oxygenless groundwater that creates the conditions needed for the mats to grow. Filaments of cyanobacteria drift together, creating a wispy white-purple flow.
“It almost looks like a mirage,” Gandulla said.
It could be a long time before the experience from sinkholes in Lake Huron will be used to explore the potential of life on planets elsewhere, but Biddanda’s exploration is yielding other finds now.
Recently, for example, his team found an explanation for the mats’ mysterious ability to change colors overnight.
The purple and white cyanobacteria travel upwards to capture energy from the top of the mat, according to the study. During the day, microbes with color capture the small amount of sunlight reaching the seafloor with chlorophyll.
As the sun sets, the white microbes move to the surface of the mat to absorb chemicals in the sulfuric water for their energy. This continuous, vertical shift in microbes causes patches of the mat to change between purple and white in a daily cycle.
The microbial mats thrive off a special soup of chemicals in the groundwater, but changes in land use could disrupt it in the future.
The Thunder Bay sanctuary is constantly combating such threats to coastal ecosystems such as the one near Alpena.
“Development might choke off the water supply,” Biddanda said.
The marine sanctuary offers educational programs and tours to K-12 students and operates a welcome center year-round.
“We work together to protect it as a community,” Gandulla said.
Scientists hope to sample the oceans of Europa, a moon of Jupiter, for microbes with robots pioneered in Lake Huron. Image: NASA
The characteristics of Middle Island Sinkhole’s cyanobacteria could hold the key to much more than planetary exploration. They could lead to advances in other scientific fields, such as evolutionary biology and medicine.
“We have a library of pharmaceutical value here,” Biddanda said “This could help us down the road.”
And, he noted that they look cool: “There is something fascinating and mesmerizing about these colorful mats.”
A unique eco-certification initiative in Kodagu’s famous coffee estates offers fresh hope for preserving native rainforests of the Western Ghats.
Growing coffee in the shade of evergreen trees in Kodagu. | Gopikrishna Warrier
There was a time in the not-too-distant past when coffee farmers in Kodagu district of Karnataka grew their plants only under the canopy of evergreen forests they had inherited. Now they prefer to grow it under the sun, which has serious implications for the Western Ghats and on the waters of the Kaveri River.
More and more farmers are now letting trees such as Dadup (Erythrina subumbrans), Arecanut (Areca catechu), Balanji (Acrocarpus fraxnifolius) and Jackfruit (Acrocarpus heterophyllus) die so that the canopy can be opened up and they can grow sun-loving coffee varieties that produce more berries and beans, resulting in higher returns.
Instead of the big trees, they are now planting exotic Silver Oaks (Grevillea robusta), whose pole-like trunk can be used as a support for the climbing pepper vines, which help boosting incomes. The proliferation of Silver Oaks has made it one of the more common trees in some parts of the area.
This transition has a larger ecosystem cost. Kodagu, earlier known as Coorg, is located on the western edge of the Mysore Plateau, at an average altitude of 800 metres, as it lifts up to the crest of the Western Ghats ridge (altitude above 1,500 m) and then falls sharply westwards into Kerala. The plateau mainly slopes eastwards, with the streams and rivers joining to form the Kaveri River, which is the lifeline for millions of people in Karnataka, Tamil Nadu and Puducherry.
With insufficient rains over the Western Ghats during this year’s southwest monsoon, there is a shortage of water in the reservoirs across the Kaveri in Karnataka. This has led to the flaring of the water-sharing dispute with the lower riparian state of Tamil Nadu in recent days.
While this acrimony continues, payment for ecosystem services measures are being worked out in Kodagu district so that coffee farmers protect the forests under which they grow their crop, thereby preserving the water flow into the Cauvery. These measures also help to maintain the climate resilience in the river’s catchment and command areas.
With the forest-like mixed-tree canopy in coffee plantations disappearing, the torrential rains of the southwest monsoon flows quickly down the streams, carrying valuable topsoil away and causing floods followed by long dry periods downstream.
Paying for ecosystem services
The Kodagu farmers are being encouraged through payment for ecosystem services, in the form of eco-certification, to continue with their traditional coffee cultivation under the shade of mixed species of trees. This will help strengthen the ecosystem services they receive from the unique landscape of Kodagu, and also strengthen similar services and climate resilience of all those relying on the waters of the Kaveri downstream.
The concept of eco-certified coffee, whose certification process ensures that coffee is grown under mixed-species trees, has gained popularity in the district in the past five years. Close to 900 coffee farmers have converted to eco-certified coffee. Even with a conservative estimate of 10 acre per farmer, this means nearly 10,000 acres of eco-certified coffee. In addition, with Tata Coffee getting all of its 13 estates eco-certified, Kodagu district has at least 20,000 acres under coffee cultivation that aims to minimise damage to the environment.
As an incentive for protecting the environment, the coffee farmers get a premium above the market price for their coffee beans. Coffee is the major agricultural produce from Kodagu, with 33% of the district landscape under its cultivation. About 38% of India’s coffee production comes from the district.
Ecologically, Kodagu district has been identified as a micro hotspot of biodiversity under the larger Western Ghats region. Rightly so, since the western crest of the mountainous district is in the direct path of the southwest monsoon. The dark clouds heavy with rain dump much water over the district. While the western edge of the district receives above 5,000 mm of rainfall on an average, it reduces to around 1,200 mm in the east. Most of the water feeds into the Kaveri.
According to a reportby the College of Forestry at Ponnampet in Kodagu, natural forested ecosystems cover an area of 46% of the total area of the district. These include evergreen, semi evergreen, moist deciduous, dry deciduous and scrub forest types, and even the high-altitude shola-grassland ecosystem.
Traditionally, coffee is grown in the shade of these forests. Coffee estates in Kogadu have on an average 350 trees per hectare, compared with 270 in degraded groves and 640 trees per hectare in the nearby Brahagiri Wildlife Sanctuary, making these estates amongst the densest agro-forestry systems in the world.
“Very few landscapes across the world grow coffee in the way in which Kodagu does,” said C.G. Kushalappa, university head for forestry and environment sciences at the College of Forestry, Ponnampet in Kodagu. “We grow both Arabica and Robusta coffee under the shade of the trees. Our shade-grown Robusta fetch a premium price. When grown under the shade, the berries mature slowly and fill out better. They have good cupping (taste) quality.”
Coffee plants are increasing being cultivated under exotic Silver Oak trees. (Photo by S. Gopikrishna Warrier)
However, he needed scientific data to convince the coffee farmers and the district administration that there was strong ecosystem benefit in maintaining the traditional shade-growing methods. The opportunity for doing this research emerged when the College of Forestry was chosen as the lead institute in India to carry out the Coffee Agro-Forestry Network, or CAFNET study to understand the environmental services from this unique landscape.
Financed by the European Commission, the study was jointly conducted by the College of Forestry, the Coffee Board, the French Institute at Puducherry, CIRAD (the French national agricultural research system) and Bangor University from the United Kingdom between 2007 and 2011.
Rich local knowledge
The study noted that the multi-storeyed coffee agro-forestry system developed and sustained by the farmers based on their local knowledge is one of the most diverse production systems in the world. The traditional coffee agro-forestry system sustains diverse animal, bird, plant and microorganisms, and provide biodiversity, carbon sequestration and water-related ecosystem services. Since multiple crops such as pepper, mandarin oranges, vanilla and timber is also grown in these systems, they help provide resilience to farmers when they are hit by coffee price volatility.
The CAFNET report recommended that coffee farmers growing Arabica and Robusta under shade trees should be paid for the ecosystem services that their farms provide, so that they can protect biodiversity and therefore water in the Cauvery. Two methodologies for payment for ecosystem services suggested was eco-certification and geographical indications protection for Kodagu coffee.
Eco-certification of coffee farms in Kodagu started as a follow-up to this recommendation. Coffee farmer BB Thammaiah says his interest was piqued when students from the College of Forestry came to his farm to carry out biodiversity studies. “After the studies I was told about the uniqueness of the method in which I grow coffee, and I went in for eco-certification,” he said.
The two eco-certifications that have been popularly accepted are from the Rainforest Alliance and Utz. Coffee grower KK Naren in Kunda village near Ponnampet said the main benefit of the eco-certification process is that farmers are trained in good practices that have good environmental benefits and improve the working and living conditions for the workers.
“The economic benefit is not much,” he said. “It is more of training for us, which will be beneficial in the long run. The eco-certification process educates the coffee farmers about the environment.”
Importance of native trees
The most important lesson from the training relating to the eco-certification, according to Narenm was the understanding on the importance of native trees. “It is not that we didn’t know about native trees but we were not that keen on maintaining them,” he said. “The native trees do not give good financial returns, so we gave importance to silver oak.”
According to Naren, the Rainforest Alliance eco-certification process looks at whether native shade trees are present. The certifiers and auditors also look at labour management, whether the minimum labour wage is paid and the cleanliness around the labour quarters. They are very strict about not using child labour. “They also look at the way chemicals are used,” he said. “They are not saying no to chemicals but there are restrictions to some chemicals and the way the rest are used. They are keen that we should not use pesticides of chemicals near the rivers or tanks. They give importance to maintain local environment.”
Individual planters like Thammaiah and Naren got an opportunity, through the eco-certificaion process, to access the international market through a Swiss procurement agency that buys higher quality coffee. Both of them sell their eco-certified coffee to Ecom Gill, who procures the eco-certified produce for supply to Nespresso.
BB Thammaiah in his coffee farm where the plants are grown under the shade of native evergreen trees. (Photo by S. Gopikrishna Warrier)
For Tata Global Beverages Ltd and its production subsidiary Tata Coffee Ltd, the move to eco-certification of all of its 13 estates in Kodagu was an important step in the process to make its supply chain sustainable. According to Anurag Priyadarshi, global sustainability manager for Tata Global Beverages, one of the guiding principles that the group has adopted is to source sustainability. For this, all their estates in Kodagu have been eco-certified by Rainforest Alliance and Utz.
“Through the eco-certification process we are trying to ensure good management practices for the ecosystem, energy, water, waste, soil and agro-chemicals. We ensure the safety of the produce and also occupational health of the workers. Ultimately we want to prevent the impacts of climate change,” he said.
MB Ganapathy, head of plantations for Tata Coffee, said the company is aware about the fact that they are growing coffee in Kodagu, which is a biodiversity hotspot in the Western Ghats. “We have recognised this fact and that is the reason that our vision is to enhance the ecological wealth we have inherited. The eco-certification helps us safeguard the environment.”
Challenges remain
However, the rapid spread of the eco-certification process has also raised some hiccups which need to be overcome, states TR Shankar Raman, scientist at the Nature Conservation Foundation, whose organisation was involved with helping Rainforest Alliance with the certification in the initial years. The three points of concern, according to him, is the very rapid pace at which certification is being done; the relative absence of biologists and social scientists in the auditing process; and the dilution of conservation standards (like the requisite number of native species and canopy cover) in subsequent versions of the certification guidelines.
“While the rapid certification has more and more farmers being eco-certified, we hope the rigour of the process continues to be maintained, so that the end result of conserving the native vegetation is not compromised,” Raman observed.
With more farmers opting for eco-certification, there is a movement towards the protection of the traditional methods of coffee cultivation under the shade of mixed-tree species. For the process to strengthen the farmers should continue to get good economic benefit for their eco-certified produce.
According to Naren, if there is at least 10% more returns from the eco-certified coffee remains constant then there will be an incentive for the opting for opting for the process. At present the price at which procurement agencies such as Ecom Gill buy is linked to the international market price, plus a premium of Rs 60 to Rs 80 for a 50 kg bag of sun-dried cherries. The international prices fluctuate in relation to the local market prices, and as with the current situation can go below the domestic price.
However, Kushalappa says that in addition to the premium, there are other incentives and bonuses for producing good quality coffee beans. The average increase in price above the local market price was around 15% last year, which is well worth the effort.
If additional income for coffee farmers from eco-certification can help conserve unique agro-forestry ecosystem of Kodagu, then it will be the water flow into the Cauvery that would be conserved. Millions of people downstream, including the residents of Bengaluru and other parts of peninsular India, will thank the coffee farmers upstream for their drinking water and climate resilience.
Despite the hype and glamour that surrounds other sports, especially cricket, hockey holds a special place in the hearts of the people of Kodagu. The Family Hockey Tournament remains a popular event and there are several talented youngsters who emerge in these matches. Many such players from rural areas learn their craft on natural surfaces. Since all major tournaments are now conducted on synthetic surfaces and youngsters from the more affluent countries begin their hockey journeys by playing on such grounds, it confers a great advantage to players from these countries.
Fascinated by the interest and passion for hockey in Kodagu and not missing any Family Tournaments in his home district, Dr. Kuppanda Tilak Ponappa draws examples from other sports and presents the argument in this article that hockey players should be able to adapt to different surfaces including natural ones. Perhaps, such a move will ‘level the playing field’ and enable our once great subcontinental teams to compete with the very best in the world. — Ed
The early days
To people of the Indian subcontinent, hockey refers to ‘Field hockey,’ and is distinct from ‘Ice hockey’ that super-fast, ultra-violent sport played in the frigid northern latitudes.
Field hockey was introduced to India by the British during the colonial era. Indians soon took to the game and were quickly dominating the English teams, and indeed, everyone else. Indian players were famous for their skilful dribbling, clever passing, body swerves and general artistry.
India remained the pre-eminent team in the world for many decades. In the Summer Olympics, India was dominant between 1928 and 1956, winning gold in Amsterdam, Los Angeles, Berlin, London, Helsinki and Melbourne. Another Indian gold medal in Tokyo (1964) was sandwiched between the two Pakistani triumphs of 1960 and 1968.
Cracks in the pre-eminence of subcontinental hockey became evident in the 1970s. During this period, the victory in the World Cup final over Pakistan in 1975 proved to be a high point for India. By the time the Moscow Olympics rolled around in 1980, India was no longer a dominant force. That year, although India did win its eighth (and last) Olympic gold medal in hockey, it perhaps lacks the lustre of the previous seven golds, as many of the best teams of that era boycotted the tournament for political reasons.
The partition of India and the creation of Pakistan saw the two neighbours play each other in many an epic battle, featuring their exciting style of hockey. Pakistan produced numerous excellent teams that won three Olympic golds, three silvers and two bronze medals from 1956 through 1992; in addition, our neighbours have won the prestigious World Cup four times having last triumphed in 1994. Sadly, neither of these teams rules the sport any longer.
In the past, there was something about a hockey victory by India, especially during the colonial era and soon after Independence, that gave the sporting public a great sense of pride. But things change, and many factors have resulted in a host of European teams as well as Australia, New Zealand and Argentina being major powers in the sport.
A sketch of hockey in Kodagu by Dr. Tilak Ponappa’s wife Patricia Taylor.
Why do teams from the Indian subcontinent no longer dominate hockey?
All sports evolve over time. Technologically advanced countries probably analysed the all-conquering Asian hockey teams and developed means to counter them. Gradually, the Europeans and Australians began to catch up to the subcontinental teams and eventually surpass them.
Furthermore, numerous changes were implemented in the rules of hockey. Some of these were ostensibly to speed up the game and make it more visually appealing to television audiences; although the end result may have been detrimental to the Indians and Pakistanis. A major change was the switch from natural to synthetic surfaces that were inaccessible to many players in these countries.
I suggest that, at least in India and other developing countries, there would be much to be gained by returning to the natural surfaces where the game was first played and rose to popularity. In order to emphasise this issue, perhaps we can look at the way some other sports are conducted.
A case in point would be ‘lawn’ tennis where the surfaces vary depending on the tournament. Two of the major championships, the Australian Open and the US Open, are now played on synthetic courts. Wimbledon, on the other hand, is played on grass; whereas the French Open is conducted on clay.
Many giants of the sport have had limited success in adapting to courts that were relatively unfamiliar to them. For instance, the American stars, Jimmy Connors and Pete Sampras were unable to conquer the red clay of Roland-Garros at singles, although they had great success at the other major tournaments. A Wimbledon title eluded Ivan Lendl, though he won multiple major tournaments on surfaces other than grass.
All sports change over time. Modern-day tennis players use racquets with large sweet spots and are able to generate incredible pace and topspin. However, the introduction of these enormous racquets means that we seldom see the kind of finesse and ‘touch’ exhibited by the brilliant John McEnroe, our own Ramesh Krishnan or his father Ramanathan Krishnan.
While considering cricket, especially the exacting Test match version, there is little question that the playing surface has a great effect on performance. In fact, much of Test cricket’s charm results from the pitch’s characteristics. The nature of the soil, the amount of grass on the surface and the methods used in the preparation of the pitch, all contribute to the ebb and flow of the game and its ‘glorious uncertainties’.
Consequently, the ability to adapt to the initial state of the surface, as well as its changing nature over a five day Test match is vital to a cricketer’s success.
There is an abundance of sporting talent in the little district of Coorg (Kodagu) in Karnataka.
The hardy people of these hills have excelled in various athletic endeavours, but the sport that seems to be closest to their hearts is hockey.
The annual ‘Hockey Festival’ in Kodagu is a significant event in the local calendar. Hundreds of Kodava families participate in the tournament wherein the skills of many talented rural players are on display. Although the fields may be grass or gravel, the matches are often riveting, indicating that a synthetic surface is not imperative for the sport to be exciting.
Despite the all-pervasive presence of cricket in the media, and the general impression that interest in hockey is on the wane, it is encouraging to note that there remains isolated pockets in India, including Kodagu, Punjab and Odisha, where hockey still holds a special place in the hearts of sports enthusiasts.
Dr. Tilak Ponappa
Conclusion
India was once a great hockey playing nation. However, for various reasons, it has been many decades since teams from the Indian subcontinent have dominated the sport. Since the inaugural World Cup in 1971, India’s best result in the competition was achieved way back in 1975, when they were crowned champions. Unfortunately, replicating this early success in the prestigious tournament has proved to be elusive.
The bronze medal in the 2020 Tokyo Olympics was a significant achievement considering the country’s previous Olympic medal at hockey was earned in the boycott-marred, truncated Moscow Olympic competition of 1980. Although the silver medal in the recently conducted Commonwealth Games of 2022 is a creditable achievement for our men’s team, losing 0-7 to the mighty Australians illustrates the gulf that needs to be bridged before we can get back to the very top of the sport. As the country develops on all fronts, one looks forward to more progress in the sport and hopes that appropriate steps are taken for the team to reach the summit again. Perhaps making a pitch for putting the ‘field’ back in hockey will be one such measure.
How can we attract more youngsters to hockey?
1. Allow the use of different playing surfaces
A talented young hockey player in rural India may not have access to artificial turf. The skills needed to succeed on a natural surface are different from those required for synthetic surfaces. By the time the player is proficient enough to be selected for a training facility with access to artificial surfaces, new skills will have to be learned and old ones unlearned, putting the youngster at a disadvantage.
The use of artificial turf, often coloured blue, was thought to facilitate television viewing. Today, however, multiple, high-quality cameras would likely capture the nuances of the sport regardless of the playing surface. Perhaps it is time to play major international hockey tournaments on either natural or synthetic surfaces, depending on convenience.
The teams that can adapt to different types of surfaces will be more successful as in the case of a tennis player who is able to win all four major tournaments and earn the coveted Grand Slam, or a cricket team that wins at home and abroad.
2. Reduce the chance for injury and the need for protective equipment
While playing hockey on uneven surfaces and indeed on any surface, perhaps we can take a step back for reasons of player safety and ensure that the ball remains on the pitch, or not more than a few inches above the ground, except when ‘scooped’. Strong enforcement of the old rule of ‘sticks,’ whereby a hockey stick may not be raised above shoulder level when taking a shot, would also reduce the likelihood of injury.
3. Encourage the scoring of more field goals
Modifying rules to enable the scoring of more field goals and reducing the emphasis on ‘corners’ may well make the game more exciting. To this end, perhaps doing away with frightening drag flicks that could seriously maim defenders would be useful. Again, such measures will also reduce the necessity for expensive protective gear that may not be easily available or affordable to poorer countries. Although not related to this argument, reinstating the unique ‘bully’ to start the game would restore some old-world charm.
4. Look after the interests of hockey players in the developing world
As in most walks of life, money matters. Compared to many developing countries and indeed several other nations that are considered “advanced,” India has become relatively wealthy after shrugging off the colonial yoke. Thanks to shrewd marketing and administrative strategies, the Board of Control for Cricket in India (BCCI) has harnessed the passion of our enormous population for cricket.
Consequently, the BCCI is flush with funds and does not have to kowtow to the cricket boards of other countries. If our hockey administrators were as influential as the BCCI, changes proposed by the world body that may prove to be detrimental to the sport in our country could be opposed.
Also, popularising hockey with the country’s youths would be an important step forward. Promising young players need to feel a passion for the sport, pride in the country’s past success and perhaps view hockey as being just as glamorous as cricket.
5. Identify talent early
A scientific approach to identifying and grooming promising players is essential. In the highly competitive world of American football, players are constantly evaluated for parameters pertinent to that sport. Very often, but not always, elite athletes end up being exceptional football players. Conversely, some of the greatest professional players have not necessarily been the best athletes. Apart from being conversant with modern techniques, our hockey coaches must pick players who are not only sufficiently athletic but also have the temperament to succeed at the highest level. Excellence must be rewarded.
Dr. Tilak Ponappa is a planter based in Kodagu. Previously, he used to conduct scientific research in the area of plant biology. He is also the author of the novels, ‘Joy in Coorg’ and ‘The Cougar.’ The author is grateful to Dr. Ashok Menon for his valuable suggestions. Dr. Tilak Ponappa can be reached via email: tponappa@yahoo.com
source: http://www.starofmysore.com / Star of Mysore / Home> Feature Articles> Sports / by Dr Tilak Ponappa / November 28th, 2022
Rs one crore proposal has been forwarded to the state to improve the musical fountain in the area alongside establishing a rain shelter – with nearly 500 seating capacity – across the fountain.
Madikeri:
The Harangi Reservoir in Kodagu will soon witness beautification work to attract more tourists. The reservoir, meanwhile, wears a colourful look as the crest gates have now been equipped with LED lights.
Harangi Reservoir near Kushalnagar is one of the popular tourist destinations in the district and is visited by over two lakh tourists annually. A minimum entry fee of Rs 10 is being currently collected from the visitors. However, steps are now being taken to improve the reservoir to make it aesthetically appealing.
“The LED lights to the crest gates have been fixed using the Annual Maintenance Funds. More beautification works will commence shortly as several proposals have been readied for the development of the reservoir,” confirmed Chennakeshava, the system engineer of Harangi Reservoir.
Meanwhile, the newly appointed Executive Engineer, Puttaswamy confirmed, “Two proposals for the beautification of the reservoir premises have received approval and the work for the same will begin shortly.”
He explained that a Rs 98 lakh project has been approved to fix lighting across the reservoir area. “The garden, drainage gallery, crest gates and the surrounding areas of the dam will be fitted with improved lighting under the project,” he added.
Further, a chain link fencing will be installed across the musical fountain area in the reservoir “A conflict wild elephant had entered the reservoir premises a couple of times. To avoid this in future, Rs 90 lakh has been approved for the establishment of chain link fencing. The funds will also be used to equip the fountain with a diesel generator,” he explained.
Apart from the approved projects, Rs one crore proposal has been forwarded to the state to improve the musical fountain in the area alongside establishing a rain shelter – with nearly 500 seating capacity – across the fountain.
source: http://www.newindianexpress.com / The New Indian Express / Home> States> Karnataka / by Prajna GR, Express News Service / August 25th, 2022
Codava National Council (CNC), which is aspiring for Codavaland Geo-Political Autonomy and ST tag for Kodava tribalism, celebrated its 26th AnnualCodava (Kodava) New Year Day Edmyar-1 as per Kodava tribal almanac by ritualistic ploughing of paddy fields.
CNC President N. U. Nachappa offered prayers to Guru-Karonas at Koopadira clan and reverential prayers to Mother Earth, Sun, Moon before two bullocks named Karianna – Kulla, ploughed a few rounds in the wetlands of Koopadira clan.
To herald the unbreakable bondage of Kodava tribal world with mother soil to entire universe, CNC is determined to showcase and display the age-old folkloric cultural traits and genus of Kodava tribal ancestry. In other words, all these ancient festivities enriched the civilisation of Kodava martial tribe.
CNC also prayed for the well-being of all the people of this world that is reeling under the pandemic COVID-19. Koopadira Sabu, Koopadira Mohan Muthanna, Lt. Col. Parvathi, Kompulira Myna Purandara and Koopadira Pranam participated in the celebrations.
Due to Corona pandemic, CNC’s Annual Edmyar-1 evening’s torchlight (pombolak) procession at Gonikoppal, is not being celebrated today. Speaking on the occasion, Nachappa said, “All Codava folkloric festivities and rituals mirror the agro-pastoral commitment, hunting skills and warrior hood of Codava tribal folk from time immemorial which depicts that we are above the tenets of caste and religion who are living in the rustic hills, mountainous terrain in the midst of rivers and rivulets.”
“We are happy that the Founding Father of the Constitution of India, Dr. B. R. Ambedkar’s birthday coincides with Codava New Year. We are ever grateful to Dr. Ambedkar for his yeomen contribution of accommodating space for expressing grievances of micro-minority tribes like Codava tribe,” he observed.
source: http://www.starofmysore.com / Star of Mysore / Home> Covid-19> News / April 14th, 2020
We walked through meandering coffee plantations and around precarious corners that led up steep cliffs. “Most of these coffee farms belong to local families trying to make a living. They do most of the work themselves. It is difficult labor,” Aarush, the enthusiastic tourism manager at Mojo Plantation, explained. Eventually the forest ascended into open valleys overlooking thick, emerald rainforest below. “You see the mountainside there? There were huge landslides last year.”
Each year during the rainy season, torrential rains cause mudslides that destroy homes, villages, and farmland. Nonetheless, Coorg’s exceptional beauty alongside the promise of fertile land and the increasing boom of the coffee industry have made this slice of southern India an attractive destination to build a livelihood for centuries.
History of Coffee in India
India is a nation typically renowned for its tea. Chai wallahsare found on corners across India selling small cups of tea from roadside stands and carts. Grand tea estates and blossoming tea plantations cover hill stations across both northern and southern India. However, India also has a little-known coffee history that has blossomed into a flourishing industry in recent years.
History tells it that in 1670, a Muslim pilgrim named Baba Budan snuck seven coffee beans in his beard aboard a ship to India. Upon arrival, he planted these beans in the Chikmagalur region near Coorg in Karnataka. At this time, it was illegal to transport green coffee beans outside of Yemen, and the ports were strictly monitored in an effort to maintain a monopoly on local coffee production and trade.
Baba Budan was not only successful at sneaking them out of Yemen but also successfully planted them in Chandragiri Hills. Legend has it that the Baba had his friends carry the beans with them and plant them wherever they went, mostly in gardens and backyards. Coffee production prospered in Chandragiri Hills over the next century. However, the bean didn’t spread throughout other parts of India until the 19th century, when coffee started being exported for trade. Coffee now flourishes in Karnataka, where the slopes of the Western Ghats are brought to life with the fresh aromas of arabica and robusta plants.
Coffee fruit.
Welcome to Coorg
Also known as Kodagu in the local Kodava language, Coorg is a district and hill station in southern Karnataka, a state on India’s southwestern coast. Coorg is rich with colorful folklore and a dynamic history.
“You know there are sacred forests in Coorg? People worship the forests and the species living in them,” Aarush mused. The original Kodava inhabitants were agriculturalists, still evident today in the protection of forests and the emphasis on agriculture in the region.
The undeniable natural beauty and abundance in Coorg—from rainfall and rice fields to fertile soil and diverse water sources—made the region a highly sought-after location to outsiders throughout history. Nonetheless, the Haleri dynasty, which ruled from 1600, withstood countless attempted invasions of Coorg for centuries, reigning strong and quelling outside attacks.
The last king, Chikka Veerarajendra, however, lost the support of his people and eventually the warriors who once propped up the Haleri dynasty also brought it to an end. Shortly thereafter, in 1834, a Coorg general named Apparanda Bopanna invited the British forces into the kingdom. Despite previous resistance to British influence, the partnership with the British beckoned in a period of peace and prosperity. The British introduced coffee cultivation on a mass scale, capitalizing on the coffee beans that were brought over some centuries earlier.
The first coffee estate was established in Coorg in 1854 by an Englishman named John Fowler. Soon, almost every family in Coorg began to grow the infamous bean that energizes people across the globe. This tradition has been carried through generations to present day, perhaps contributing to the nickname Coorg has acquired of being “the coffee cup of India.”
Contemporary Sustainable Farming
Coffee in south India is a competitive commodity to the infamous tea that dominates India’s northern states. Estates are plentiful in the southern Indian states of Karnataka, Kerala and Tamil Nadu. The plants grow beneath thick, natural shade in ecologically diverse and sensitive regions of the Western and Eastern Ghats. Coffee plantations simultaneously contribute to the biodiversity of the local ecosystem and to the socioeconomic development of these hilly, rural regions.
Coorg grows 40 percent of India’s coffee, and the local economy relies heavily on it. The majority of the uninhabited land is cultivated coffee farms, many of them still owned by families as they were when coffee estates first emerged in the mid-19th century.
Today, Karnataka yields 140,000 tons of coffee a year and is the largest producer of coffee in the country. As a whole, India produces 299,300 tons of coffee annually, according to a 2019-2020 census by THE COFFEE BOARD OF INDIA. India is the third-largest producer and exporter of coffee in Asia and the sixth-largest producer and fifth-largest exporter of coffee in the world. It accounts for 3.14 percent of the global coffee production. Seventy percent of India’s coffee is exported, and thirty percent is distributed and consumed domestically.
Spice Farms
Even though Coorg might be known as the coffee cup of India, the region has been renowned for its spices for centuries, long predating the introduction of coffee. Coorg pepper is particularly famous. Since ancient times, traders arrived at the Malabar Coast in bordering Kerala to purchase the treasured black spice grown in the emerald hills of Coorg. Cardamom, cloves and kokum, among other spices, grow abundant in Coorg and supplied the Malabar spice coast trade. Coffee hasn’t replaced the spice trade in Coorg, but rather complemented it. Today, on many estates, coffee and spices grow side by side and benefit from the diversification of the local eco-system.
Sustainable Tourism and Agriculture
“Can you smell the flowers? Doesn’t it smell like jasmine?” Sunal, my guide at Evolve Back asks me. He is right. I notice a discernible scent of jasmine permeating the air as we walk through rows of blossoming coffee trees. “When the coffee trees are ripe, they have small, white flowers that smell like jasmine.” The rows of arabica and robusta trees hang heavy with burgundy-colored fruit and delicate white flowers. Interspersed among the blossoming coffee trees are ladders of pepper vines climbing into the sky.
There are two different climates in Coorg—rainforest and dry, temperate forests—both of which are friendly for coffee growing conditions. A region relatively far off the typical tourism track, the increasing focus on sustainable, organic farming alongside experiential travel has been monumental in encouraging intentional and experiential travel in Coorg. A handful of initiatives have developed sustainable, organic coffee growing, which is leading to a regionwide awareness around responsible agritourism.
Coffee flowers in bloom.
I started my time at RAINFOREST RETREAT, which is situated outside of Coorg’s main town, Madikeri, and offers an educational and immersive coffee-based tourism experience. This organic farm and guesthouse feeds into the concept of organic, sustainable agriculture. Set amid tropical rainforest, Rainforest Retreat and the adjoined Mojo Plantation are a deeply researched experiment in ecological farming. Understanding and playing to the strengths of the eco-system, the plantation focuses on “agro-ecology.” They encourage all forms of organic farming, including biodynamic farming, permaculture and traditional practices such as panchkavyaandjeevamruth, which all help to sustain healthy, living soils.
On Mojo Plantation, the coffee and spices flourish side by side amid the riches of the rainforest. During my stay, I spent hours each day meandering through thick growth of native trees, vanilla, turmeric, cinnamon, ginger, and black pepper crops; and coffee trees heavy with ripened arabica and robusta beans. The growth of the rainforest canopy is left natural, allowing for the fungi, spiders and insects native to the ecosystem to their important role in the ecological coffee and spice farming in this region. Mojo Plantation also produces the delicacy luwak coffee. The civet cat ingests coffee beans and the excrements are collected and processed into some of the most expensive coffee available on the market.
Mojo Plantation also runs an NGO, which offers workshops and trainings for farmers and agricultural businesses about organic, chemical-free practices, to encourage a continued shift and commitment to ecological farming as a method to grow organic coffee and spices.
Beans are bagged and ready for market at Evolve Back.
From Rainforest Retreat, I traveled to EVOLVE BACK, which sits on the opposite side of Coorg in a more temperate climate. This family-run plantation and guesthouse dating back over a century stands as an example of the entwinement of mostly domestic tourism and the coffee industry in Coorg. Inviting guests to stay amid an organic coffee and spice plantation, Evolve Back offers a complete immersion into the ebbs and flows of work on a coffee plantation.
Each day a new experience that was immersive, sustainable and educational. I walked through the expansive breadth of the plantation, abundant in plant and spice varietals. I learned about and visited each step of coffee cultivation, from the fields, to sun-drying the beans, to processing the beans in the factory. I tasted surprisingly smooth coffee wine, a fermented drink made from remaining coffee juice after the beans were separated from their skins. I cycled through villages along the river Cauvary. On my final day, I joined farmers in the field to pick ripe coffee beans. At the end of an afternoon in the fields, I sunk my teeth into delightfully pink rose apples as the truck pulled away, leaving me with the sight of coffee fields receding into the horizon.
Local Consumption
At some point during the 19th century, South Indians began to adopt coffee drinking, and adapted it with their own style. They brew their coffee with milk and sweeten it with jaggery. While coffee remains a beverage mostly consumed at home across India, the southern states of Karnataka and Tamil Nadu are plentiful with street-side coffee stands, much like the chai stands throughout northern India.
“We have saved the best for last: India’s infamous Kaapi coffee,” the barista at Evolve Back announced. Each afternoon Evolve Back hosts a coffee tasting for its guests to try different roasts and ways to brew coffee, from cappuccino to Vietnamese, and including India’s very own coffee, known as Kaapi. Amid the thick green coffee plantations and the stirrings of the surrounding jungle, the barista carefully pours steaming cups of Kaapi.
Also known as South India filter coffee, Kaapi is India’s most recognized coffee specialty. This brew requires boiling milk, to which coffee and sugar are added. The liquid is processed through a cylindrical filter. After the tedious filtration process, the frothy concoction is poured into a metal cup, known as a davara, which is served inside a stainless-steel tumbler.
After days of having to turn down coffee after coffee due to an inexplicable caffeine intolerance I have had for a decade, I couldn’t resist tasting the smooth, flavorful specialty. I savored the few sips I allowed myself to indulge in, drinking in the centuries-long history of coffee that its way into this unassuming forested region off the southwest coast of India.
**Note: Names have been changed for privacy purposes
source: http://www.whetstonemagazine.com / Whetstone / Home> Journal / by Alicia Erikson , Text and Photo www.journeywithalicia.com / September 14th
Nestled in the many hills of Kodagu, Hassan and Chikkamagaluru are countless coffee estates. The vast green estates betray the problems that coffee growers now face due to an acute labour shortage and climate change. These estates, once profitable, have been affected by unpredictable rains.
The 2018 landslide, a climate calamity in the region, washed away Savita’s 10-acre estate in Thanthipala, Madikeri. Four years later, many disasters followed suit. “I did not want to come back to this village, I was scared,” she says.
Kodagu is the largest coffee-producing district in the country with a total of 22,320 growers and 2,20,430 hectares of plantation land. The growers of the globally sought-after Monsoon Malabar beans are faced with new challenges, including a hard blow by landslides four years ago.
Landslides affected 2,095 hectares of land in Madikeri and Somwarpet. Of this, 959 hectares were plantation land.
Reminders of these landslides are plain to see in the areas of Thanthipala, Mukkodlu, Hattihole, Madapura, Hebbettageri and Monnageri.
For the plantation owners who lost land, there has been little relief, explains Nanda Belliappa, Vice-Chairman, Codagu Planters Association (CPA). “Apart from National Disaster Relief Fund relief, which is meagre, growers have not received any aid. Many areas have yet to be brought to condition. Land preparation has to be done,” he says.
Although Savita received compensation for her damaged house, it did not extend to estate loss. “I make a livelihood from the five acres of land that survived the disaster in 2018,” she says.
The once pristine greenery and ecosystems in these areas have been altered forever. In this place stands fissured land, devoid of trees, as a testament to government apathy.
Coupled with the rising cost of production, the plantation growers are constantly challenged by changing climate, lack of skilled labour, elephant-human conflicts and gaps in policy and reforms.
Plantation growers also point out the lower productivity of coffee varieties in India when compared to other coffee-producing countries. This is attributed to the gradual conversion of Arabica plantations to Robusta over the years, and the white stem borer menace.
What is the way ahead?
There is a significant technology gap in the plantation sector. Most technology is imported from Italy and Germany and therefore has high import duties, making it impossible for local plantation growers to purchase.
“I think where we need more help is to get good machinery for our plantation sector and get good plant material,” said Shamveel Nizam, co-founder of Big Cup, a coffee franchise.
Another solution is to form farmer producer organisations, explains Salman Baseer, proprietor of an estate in Hassan. “Small plantation growers can leverage these technologies which are otherwise extremely expensive, and fetch more in terms of profit” he explains.
Social media
Newer plantation growers are now leveraging the power of social media to create a brand for their coffee.
Pranathi Shetty, one of very few women plantation owners in Madikeri, uses her Instagram page “Kolliberri The Coffee Farm” to create awareness about her farm. It is through social media that she connected with various buyers and made inroads into the world of speciality coffee.
“Online presence also helped me enhance my knowledge by networking with some of the pioneers in the speciality coffee world,” she says.
With more growers experimenting with speciality coffee, there is huge potential for the growth of startups.
Indian coffee is rated highly in the global market and coffee culture continues to evolve because coffee growers are persistently fighting these adversities.
source: htttp://www.deccanherald.com / Deccan Herald / Home> Spectrum / by Lavpreet Kaur / November 24th, 2022
As the son of an Indian naval officer, Bidanda Bopaya was born in Pune, has lived all over the Indian coastline, and was sent to a boarding school in Ooty at a young age. His wife, Louella, daughter of an Indian air force officer, is a psychologist in private practice.
The Bidandas moved to Pittsburgh in 1987 after graduate work at Penn State and have raised two children in the Burgh. Their daughter, Maya is pursuing a PhD in finance & economics after an early career on Wall Street, and their son Rahul is an engineering graduate from Pitt. The Bidandas live in Fox Chapel.
Bopaya, a professor of engineering at the University of Pittsburgh and President of the Institute of Industrial & Systems Engineers, has authored/edited 13 books in the subjects of his specialization. Here is Bopaya in his contemporary dress and also in the traditional Kodava attire.
Editor’s note:
My early childhood was in Madikeri (earlier name Mercara) in Kodagu District, earlier known as Coorg (population: over 500,000 people) in Karnataka State. Madikeri is the headquarters for Kodagu and the home of the Kodavas, a small, accomplished, and colorful community in the Indian social tapestry. Kodavas are ~20% of the population of Kodagu District, and have contributed disproportionately to India’s armed forces, sports teams, and other professions including as India’s first female ambassador, India’s first PhD in sports medicine, the founder of the National Institute of Sports in Patiala, and of course, India’s first Commander-In-Chief (Gen. Kodendera Subbayya Thimmayya), and India‘s first Field Marshal Kodendera Madappa Cariappa.
Location of Coorg District and Madikeri town in Karnataka.
After sixty years, I chanced to drive through Madikeri. I had a vague memory of Omkareshwara Devasthana, a Shiva Temple there. Since it was the only temple I knew in my childhood, it made no impact then. When the driver showed me the temple from a mile away from the hills, I told him it looks like a mosque. His reply: was saar, iduve devasthana. (No sir, this IS the temple.) Stunned at the unique architecture for a Hindu temple with a typical Islamic dome including the four minarets, I stood in silence in front of the temple absorbing the ambience.
Then during the Patrika fundraising, I saw one Bidanda Bopaya as one of the on-line contributors. From the name, I recognized he is a Kodava (known earlier as Coorgis). I contacted him with my Madikeri roots, and one thing led to another in our exchanges, which finally culminated with Mr. Bopaya writing this article for the Patrika. – Kollengode S Venkataraman
The Omkareshwara Temple is a picturesque and unique place of worship in Madikeri, the heart of a salubrious and verdant hill station in Karnataka. Our family spent summers in Kodagu, and the place remained a well-kept secret because of the absence of a railhead. Now, it is a weekend getaway to Bangalore IT techies arriving in hordes.
Steep hills studded with vibrant homes surround the temple. Legend has it that the Raja of Kodagu, Lingarajendra II, built the temple repenting for some terrible act he committed. He was advised to build a Shiva temple that would awe people, as long as the sun and the moon are around! He commissioned the temple, consecrating it in 1820, with a Shivalinga brought from Kashi enshrined at the temple’s sanctum.
Omkareshwara Devasthana with its dome and four minarets
Omkareshwara Devasthana is the only known example of a Shiva temple for that matter, any Hindu temple built like a mosque with four turrets (or minarets) at each corner and a dome at the center. The rationale for this one-of-a-kind architectural style (Islamic with a Gothic touch) for a Hindu temple is not precisely known even though the temple is only 200 years old, given the frosty relations between the Kodavas and Muslims, thanks to Tipu Sultan (1750-1799), who repeatedly invaded and unsuccessfully tried to take control of the region. Search the web under Tipu Sultan and Kodavas to get multiple perspectives of this complicated relationship.
Given today’s strife-ridden global situation among all religions, it is inspiring that one Hindu temple integrated multiple styles of architecture into its place of worship two centuries ago. As children, we played hide-and-seek with our extended family around the temple.
The Rajaâ’s tomb located nearby, built in 1809, also has an Islamic architecture. My great-great-grandfather Bidanda Bopu was the Commander-in-Chief of the Kodagu Rajaâ’s army and is buried next to the Raja. Growing up, our family often celebrated festivals and visited the tomb to pay respects to our ancestors.
The Kodavas are proud people and maintain unusual traditions. Kodagu is often called the land of generals, beautiful belles, coffee, cardamom, pepper and honey, all because of its hilly terrain and suitable weather, honey, large number of military leaders, and charming and gracious women! Some interesting features of Kodavas
1)Are Kodavas Hindus? While Kodavas are governed by the Hindu laws, they are technically not Hindus, with the absence of a caste system; Kodavas are ancestor- and nature-worshippers. Most festivals are centered around agrarian and martial themes and traditions. However, many Kodavas have now adopted a Hindu lifestyle and traditions.
KODAVA FESTIVALS: Kodavas are rooted to their land as farmers and agriculturists. No wonder, all Kodava festivals are around farming.
2) Kailpodhu: After the paddy fields are transplanted in early September, Kodavas worship their weapons and tools, after cleaning and decorating them. This is followed by festivities (shooting competitions, athletic prowess, while feasting on spicy food and copious alcoholic beverages). Kodavas have the right to bear firearms and weapons without license.
3) Kaveri Sankramana: The river Kaveri originates in Kodagu District in a small natural spring in Bhagamandala, close to Madikeri. In mid-October, at a specified time, the sacred River Kaveri ” yes, for Kodavas in particular, and for all Kannadigas, Kaveri is sacred ” renews with new divine springs gushing towards a larger body of water. This is the birthplace of the river. People take dips in this holy water. Goddess Kaveri is then worshipped in Kodava homes with youngsters touching the feet of elders for blessings. Kaveri is perhaps the most common name for girls among Kodavas. This is the only meatless festival among Kodavas!
Kodavas in the field during the the Puttari Harvest festival
4)Puttari (meaning New Rice), is the traditional harvest festival, celebrated in early December when people gather in their traditional family home (ainamane) nicely decorated with farm motifs. Like Onam, Pongal, Lohri, Baishakhi, Bihu, and of course, Thanksgiving here, special culinary items are prepared. An important part of this festival is the matriarch of the family leading others into the fields for a symbolic first harvesting of rice paddies.
In addition to these, individual villages have temples that celebrate colorful festivals, including walks thru hot beds of coals. The best way to experience these is to be with Kodavas in their home during the season.
Pattaya, a traditional granary decorated for the Puttari harvest festival.
5)Is there a Kodava cuisine? Yes, of course. Kodava cuisine is replete with unique and fiery dishes including Pandhi Kari (pork curry cooked in a special vinegar), Baimble-Kari (bamboo shoot curry), mango paji (mango chutney), kuru kari (kidney beans, green beans, in a coconut gravy), akki rotti (rice chapattis) and the list goes on!!
7)Interesting fact: No priests at Kodava weddings. Family elders lead all the religious rites, with a frenzy of Kodava dancing, pandhi curry, libations, and ceremonies steeped in family traditions.
Drs. Palecanda and Nirmal Chengappa, longtime Pittsburgh residents, in traditional Kodava dress and jewelry at the wedding of their daughter Kaveri.
Websites offer a ton of information on tourism-related questions on Kodagu — places of interest, cuisines, lodging, what to do, how to reach, the best time to visit. One website is: www.coorgtourisminfo.com
source: http://www.pittsburghpatrika.com / The Pittsburgh Patrika / Home / by Bidanda Bopaya, Fox Chapel, PA / October 2022 issue
A 150-year-old bungalow in Coorg, which was once the residence of the German missionary Georg Richter, has now been converted to a boutique homestay. The School Estate lies amid the lush coffee and cardamom plantations of Coorg where you can have a tranquil stay, far from the clamours of the city. At the estate, you can wake up to the chirrups of birds and start your day with a cup of freshly brewed coffee.
Bungalow In Coorg Dating Back To 1878
The School Estate dates back to 1878 and is now run by the Aiyapas. Every element inside the plantation bungalow exudes an ancient charm. The century-old pool table inside the homestay has been converted into a quaint dining table. The traditional cottages at the estate are embellished with artefacts curated from different places visited by Mr. and Mrs. Aiyappa. In proximity to the estate, lies the Coorg Golf Links with an 18-hole golf course, surrounded by the verdant Western Ghats.
The estate has two charming cottages and a large family room. While staying at the homestay, you can take a stroll through the 200-acre farm dotted with coffee, cardamom and pepper plantations. You can also unwind on the hammock while taking in the aroma of coffee.
Dig Your Forks Into Traditional Kodava Dishes
At the School Estate, you can have an unforgettable dining experience in the lap of nature. The menu comprises traditional Kodava dishes prepared with ingredients sourced straight out of the farm. The estate also offers delectable English breakfasts and comforting cakes.
Handpick Coffee Beans And Play With Baby Elephants
During your stay at the estate, you can indulge in a plethora of experiences like handpicking coffee beans, fishing and golfing. You can also go on cycling tours to the nature trails nearby. The Thithimathi and Dubare elephant camps, home to the majestic Asian elephants, are also near the estate. You can play with the baby elephants here under the observation of the mahouts.
Transported to the estate already? To book your stay, click here.
source: http://www.curlytales.com / Curly Tales / Home> Discover> Travel> Travel Discovery / by Suchismita Pal / September 16th, 2022
Beanly, an early stage consumer brand in the coffee space and an early stage D2C startup known for innovations in the coffee category closed their seed investment from a clutch of angel investors who are marquee names in their fields.
Founded by Rahul Jain and Samayesh Khanna, Beanly has the vision of making quality coffee convenient while making sure it tastes fresh months after its been ground and packed.
Beanly is on a mission to simplify coffee for an everyday consumer and at the same time make it fun for them !
Beanly as a brand is known for its manufacturing prowess and is the first start up in coffee space to introduce nitrogen infused coffee to keep it fresh and also pour over coffee etc
Made with the finest arabica beans sustainably grown in Karnataka, India, Beanly offers a range of category-first products backed by science and is freshly roasted in New Delhi. The products are available on the brand’s website and in numerous other online marketplaces. The company plans to use the funds to grow its presence across online and offline channels.
“We’re excited to further our mission to make quality coffee a household staple. We have white labeled our products for several coffee players over the last 3 years and watched the freshly brewed category develop immensely” the founders said. “We now think the time is right to focus on our brand and build Beanly’s presence online and offline”.
Driven to become a major player in the segment Rahul & Samayesh added, “As part of that mission, we’re committed to elevating the undervalued but significant coffee industry in India ”.
Investors in the seed round include many seasoned entrepreneurs and serial entrepreneurs like media entrepreneur Dr. Annurag Batra, Chairman at BW Businessworld and exchange4Media Group, Deep Bajaj & Mohit Bajaj, Founders at Sirona Hygiene, Insurance Veteran and Startup Investor Rohit Jain, Vikash Chowdhury, and Abhishek Ravi.
Dr. Annurag Batra added, “coffee consumption is growing in India at a rapid pace. Beanly is well positioned to accelerate and trailblaze that coffee culture”. He further added,” I have known Samayesh and Rahul for a long time and I have seen the speed at which they innovate”.
“Both Samayesh and Rahul are incredible founders who love coffee like no one else we have ever met! Their passion and drive are infectious. The kind of innovations they have brought in the category and wish to bring in the future has the potential to disrupt this segment and hence we decided to support them” added Deep Bajaj.
Beanly aims to be amongst the top three coffee brands in the country in the next 24 to 36 months and is ramping up its manufacturing, operations and retail presence in digital and all retail formats with this investment and is likely to raise more capital in the first quarter of 2023 for its Uber scale up.
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source: http://www.up18news.com / UP18News / Home> City-State / by Up18News / November 26th, 2022
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