Karnataka gives impetus to coffee with focus on sustainability through circular economy and regenerative agriculture. The state is the indisputable leader and produces over 70% of the total coffee produced in the country. It produced 2.33 lakh metric tonne of coffee in the last financial year, which is the highest coffee production by any state in the country.
By focusing on sustainability through circular economy approach, the state is implementing practices that aim to minimise waste, maximise efficiency in resources, and encourage environment-friendly practices throughout the coffee production process. In addition, the adoption of regenerative agriculture can enable to restore and enhance soil health leading to a more robust and sustainable coffee plantation.
The key coffee producing districts known as ‘The Land of Coffee’ are Hassan, Kodagu, Shivamogga and Chikkamagaluru. From a national perspective, the key production areas of coffee are Karnataka, Kerala and Tamil Nadu, which aggregate a total production of 92% in the country.
Going by the capability and competence of coffee growers, the state government is looking to unlock access to global coffee markets and tap the promising opportunities. In this regard, Bengaluru is playing host to the 5th World Coffee Conference (WCC) 2023 for the first time in Asia from September 25-28, 2023, at the Bangalore Palace.
The organisers are the International Coffee Organization (ICO), in collaboration with the Coffee Board of India, Ministry of Commerce and Industry, Government of India, Government of Karnataka and the coffee industry provides unparalleled business opportunities for global coffee stakeholders. For the four-day event, WCC has appointed Rohan Bopanna, India’s doubles tennis player & Arjuna awardee as its Brand Ambassador.
Evolving around the theme of the conference: “Sustainability through Circular Economy and Regenerative Agriculture,” the event will feature conference, exhibition, skill-building workshops, CEOs & global leaders forum, growers conclave and a myriad of networking events, all focused on advancing sustainability in the coffee industry.
It will also include producers, curers, roasters, exporters, policy makers, researchers and everyone passionate about coffee from 80+ countries to join at WCC 2023, with a 4-day intensive programme focused on building a sustainable coffee industry through discussion, debate, and collaboration, said the organisers.
During the unveiling of the WCC 2023 Logo and Theme- “Sustainability through Circular Economy and Regenerative Agriculture”, Dr S Selvakumar, Principal Secretary of the Karnataka Commerce & Industries Department, said that, Karnataka is undoubtedly the coffee capital of India. “There is tremendous opportunity for investments across the coffee value chain- from bean to cup right from equipment companies, coffee machines, soluble coffee brands as well as café chains. This in turn leads to increased employment opportunities for our talent from farm to cafes. Therefore, we are privileged to be the host state for this event.”
Dr K G Jagadeesha, CEO and Secretary, Coffee Board of India, said, “WCC 2023 holds great promise for the global coffee sector, specially the Indian coffee industry fostering growth and sustainable practices while showcasing its rich coffee heritage to the world.
WCC 2023 will host an impressive array of participants, including ICO member country representatives, coffee growers, coffee roasters, coffee curers, farm to cup industry, HoReCa, café owners, coffee nations, policy makers, start-ups, R&D and students.
Bengaluru awaits to host this extraordinary global gathering, which will showcase commitment towards sustainability and innovation in the coffee industry. Previous editions of the conference were successfully held in England (2001), Brazil (2005), Guatemala (2010), and Ethiopia (2016), receiving immense appreciation from coffee enthusiasts worldwide.
source: http://www.fnbnews.com / FnBNews.com , Food & Beverage News / Home> Top News / August 02nd, 2023
