Kelachandra Coffee has announced Dr. P Kurian Raphael as the new Head of Research and Development, an experienced professional from Tata Coffee Ltd. with expertise in plantation crops, sustainable agriculture, and circular economy.
Dr. Raphael, a Zoology Ph.D. from Calicut University with a Postdoctoral fellowship from the British Natural History Museum, brings 31 years of experience in plantation crops, notably with 25 years at the Coffee Board of India. He is esteemed for his research in various Indian coffee regions, having published 37 research papers and one chapter in the Global Scientist Book, and serving as a Principal Investigator in significant projects.
At Kelachandra Coffee, Dr. Raphael’s work will cover the following key functions:
Reducing the gestation period of plants to 2-3 years from the current 5 years. This will benefit the yield and productivity of Kelachandra Coffee produce.
Overseeing improvements in the production and inducing defense mechanisms for pepper production; improving beekeeping maintenance and honey production the estates; and, overseeing the production of exotic fruits in dedicated spaces.
Strengthening sustainable and regenerative agricultural practices to uphold Kelachandra’s commitment to environmental stewardship.
Dr. Raphael’s exceptional contributions in sustainable agriculture, pest management, and innovation are globally acknowledged. His commitment to excellence and sustainability resonates with Kelachandra Coffee’s core values. At Tata Coffee, he was honored with the Annual Excellence Award in 2022 and 2023 for his work in sustainable agriculture.
In his past position at Tata Coffee, Dr. Raphael excelled in leading the Research and Development department, focusing on coffee and pepper. He gained recognition for his leadership and dedication to advancing agricultural research and sustainability.
Rana George, Managing Director at Kelachandra Coffee said, “We are thrilled to welcome Dr. P Kurian Raphael to Kelachandra Coffee. His extensive experience and innovative approach to sustainable agriculture will be invaluable as we continue to push the boundaries of coffee research and development. Dr. Raphael’s vision and leadership will undoubtedly drive our commitment to excellence and sustainability forward. It will help us put India firmly on the global coffee map.”
Dr. Raphael is eager to join the talented team at Kelachandra Coffee and to contribute to the company’s goals of achieving excellence and sustainability in coffee research and development. “I am excited to join Kelachandra Coffee and work alongside a passionate team dedicated to pioneering advancements in Indian coffee research and Ethically-sourced Sustainable Coffee (ESC). I look forward to leveraging my experience in regenerative agriculture to contribute to our shared goals of innovation and net zero coffee production.”
Dr. Raphael’s hobbies include badminton, hockey, gardening, driving, dog breeding, and adventure activities like hiking and trekking. He also adjudicates at Karpakam University Coimbatore, Mahatma Gandhi University Kerala, and Mahatma Gandhi University Kanpur.
Dr. Raphael’s office will be located at Kelachandra’s estate in Chandrapore.
source: http://www.medianews4u.com / MediaNews4U.com / Home> Marketing / by MN4U Bureau / June 06th, 2024
(Courtesy : rohanbopanna0403/insta and sriram.balaji/Insta)
Rohan Bopanna recently played against N Sriram Balaji at French Open 2024.
Indian tennis legend Rohan Bopanna has set his sights on the upcoming Paris Olympics , aiming for one last shot at an Olympic medal. According to reports, in an email sent to the All-India Tennis Association (AITA), Bopanna expressed his desire to partner with N. Sriram Balaji, who he recently played against in the French Open men’s doubles third round.
Bopanna’s decision comes after witnessing Balaji’s performance at the French Open 2024, where the latter and his Mexican partner MA Reyes-Varela Martinez faced off against Bopanna and Australia’s Matthew Ebden in the third round of the men’s doubles. Despite the loss, Balaji’s display convinced Bopanna that he would be the ideal partner for the Olympics.
Commenting on his decision, Bopanna told PTI from Paris, “I have sent an email to AITA,” adding that he would provide further remarks once he receives a response from the national federation.
AITA Secretary General Anil Dhupar has welcomed Bopanna’s choice, stating, “Rohan has written to us that he wants to play with Balaji, who is a good player. He played well in Pakistan also, rising to the occasion. He also did well on clay at ongoing French Open. Balaji is a big server. If Rohan wants to play with him, we have no objection to that.”
While Yuki Bhambri, India’s number two doubles player, was also considered for the partnership, the selection panel, led by former Davis Cupper Nandan Bal, has indicated their support for Bopanna’s decision.
Bal emphasized, “In my personal opinion, we should give Rohan what he wants. At the end of the day, it’s his last shot at an Olympic medal and if he feels that it is better to play with Balaji, he would be sure of the choice.”
The panel, which includes former Davis Cupper Balram Singh, Mustafa Ghouse, and Sai Jailakshmi, will convene to discuss the combination once the ITF releases the final list of qualified athletes after the French Open concludes. Bal noted, “Still we will discuss the combination whenever AITA convenes the meeting.”
The Olympic qualification process will consider the ATP/WTA rankings on June 10, with the ITF notifying all associations about their qualified athletes by June 12. National Olympic Committees have until June 19 to confirm their entries, and any unused quota places will be reallocated by the ITF on July 8.
As Bopanna, only the third Indian to win a Grand Slam title, prepares for his final Olympic appearance, he will be hoping to go one step further than his narrow miss in the mixed doubles event at the Rio Games with Sania Mirza.
source: http://www.khelnow.com / Khel Now / Home> Sports / by Ajay Gandhar / July 05th, 2024
Former MLC and International Karate expert from Kodagu, Cheppudira Arun Machaiah has been appointed as the new Joint Chairman of the Technical Commission of Karate India Organisation (KIO).
Director of World Shitorio Karate Council and President of All India Shitorio Karate Organisation, Arun is the first Kannadiga to achieve the highest post of KIO.
From nearly 6.30 am, voters started to queue outside their respective polling stations with much enthusiasm to practice their duty.
Voters from all sections of the society enthusiastically took part in the festival of democracy and cast their votes.Photo | EPS
Madikeri :
Smooth polling was recorded across Kodagu and the district recorded a voter turnout of 70.58% at 5pm.
Voters from all sections of the society enthusiastically took part in the festival of democracy and cast their votes. The district had special polling booths even as foresters guarded the booths located in wildlife conflict zones.
The minor glitches in EVMs were sorted out during the mock voting process held in all polling booths from 6 am to 7 am. From nearly 6.30 am, voters started to queue outside their respective polling stations with much enthusiasm to practice their duty.
A total of 23 special polling booths including Sakhi and Model booths were set up across the district. At Maldare, Nagarahole, Hebbale, Malambi, Heruru and CB Halli, tribal themed polling stations were set up to woo the increased population of tribes.
The tribes in large groups participated in the electoral process enthusiastically. The Sakhi polling stations were decked up in polling centers that had increased women voters even as Kodagu ADC Veena BN opted to vote from one of the Sakhi polling booths in Madikeri. Model polling centers with improved facilities also wooed the voters.
However, the officers on election duty at the interior village of Vanachal were made to suffer for some time due to the unavailability of drinking water.
Nevertheless, the voters of the center helped the officers and arranged for a drinking water facility. In Wildlife conflict zones including regions across Siddapura, Kushalnagar and Virajpet, a Range Forest Officer alongside a Rapid Response Team equipped with weapons were deployed to ensure the safety of the voters. Armed Forces from Gujarat guarded the naxal sensitive booths across the district including at Karike and Sampaje areas.
A tragic incident was, however, reported at a polling station in B Shettigeri of South Kodagu. Manohar (58), a traditional drummer who played the ‘chande’ instrument, died of a heart attack outside the polling station.
Sources confirmed that he waited in the queue and cast his vote. However, he collapsed outside the polling center after he suffered a heart attack and died.
MADIKERI: Smooth polling was recorded across Kodagu and the district recorded a voter turnout of 70.58% at 5pm.
Voters from all sections of the society enthusiastically took part in the festival of democracy and cast their votes. The district had special polling booths even as foresters guarded the booths located in wildlife conflict zones.
The minor glitches in EVMs were sorted out during the mock voting process held in all polling booths from 6 am to 7 am. From nearly 6.30 am, voters started to queue outside their respective polling stations with much enthusiasm to practice their duty.
A total of 23 special polling booths including Sakhi and Model booths were set up across the district. At Maldare, Nagarahole, Hebbale, Malambi, Heruru and CB Halli, tribal themed polling stations were set up to woo the increased population of tribes.
The tribes in large groups participated in the electoral process enthusiastically. The Sakhi polling stations were decked up in polling centers that had increased women voters even as Kodagu ADC Veena BN opted to vote from one of the Sakhi polling booths in Madikeri. Model polling centers with improved facilities also wooed the voters.
However, the officers on election duty at the interior village of Vanachal were made to suffer for some time due to the unavailability of drinking water.
Nevertheless, the voters of the center helped the officers and arranged for a drinking water facility. In Wildlife conflict zones including regions across Siddapura, Kushalnagar and Virajpet, a Range Forest Officer alongside a Rapid Response Team equipped with weapons were deployed to ensure the safety of the voters. Armed Forces from Gujarat guarded the naxal sensitive booths across the district including at Karike and Sampaje areas.
A tragic incident was, however, reported at a polling station in B Shettigeri of South Kodagu. Manohar (58), a traditional drummer who played the ‘chande’ instrument, died of a heart attack outside the polling station.
Sources confirmed that he waited in the queue and cast his vote. However, he collapsed outside the polling center after he suffered a heart attack and died.
Outside a polling centre in Madikeri, the officials forcefully shut down shops that were located within 200 meters from the St Michael School polling station. However, DC Venkat Raja intervened and withdrew the closing down order. He, however, cautioned the shopkeepers not to allow campaigning from political parties at the shops.
Venkat Raja, SP K Ramarajan and CEO Varnit Negi cast their votes at the taluk office in Madikeri and later visited the Raja Seat tourist spot to urge residents to go vote. While most of the tourist centers were open in the district, the Dubare Camp was shut for tourist visits as this was turned into a polling station for the tribal voters.
source: http://www.newindianexpress.com / The New Indian Express / Home> Karnataka / by Prajna GR / April 26th, 2024
A few months back, the actor known for his work in Ram Leela and Dahaad, Gulshan Devaiah spoke to Filmfare. He was honest and did not shy away from answering questions about his relationship with his ex-wife, his equation with Anurag Kashyap and his overall journey in the industry.
When asked about his equation with Sanjay Leela Bhansali and his experience of working with him, the actor said, “ People say Sanjay Leela Bhansali has a short temper, but this is not the case. Like other directors, he does not communicate openly with you. People are hesitant to talk to him. But I would share my ideas with him without hesitation.”
He further went on to add, “He became fond of me. He’d listen to me. He pays close attention to detail. He takes an entire day to frame a single shot. Perhaps some would find this strange, but when the film is finished, the meticulous detailing stands out. As an actor, he allows you to do whatever you want. However, during editing, he will only retain what he has instructed you to do, not what you have done on your own.”
Now, the actor will soon be seen in the Janhvi Kapoor starrer Ulajh. The film is directed by Sudhanshu Saria and will be released in cinemas on July 5.
source: http://www.filmfare.com / Filmfare.com / Home> News> Bollywood / by Filmfare / May 28th, 2024
India’s High Range Coffee Curing is poised to become the first farm verified by the Rainforest Alliance to ship EUDR–ready coffee beans to Europe later this month.
The coffee farm partnered with the Rainforest Alliance to meet the necessary compliance requirements of the regulation.
Established in 1995, High Range Coffee Curing is located in the Periyapatna and Kushalnagar Coorg districts, among 142 hectares of tropical forests, and is known for its quality beans.
The farm supplies coffee to leading global coffee brands, roasters and traders in India, including Nestle , Unilever, E-Com Commodities, Olam, Continental Coffee, Louis Dreyfus Company , Vidya Coffee and Allanasons.
EUDR-Ready Coffee
Zaidan M Saly, director of High Range Coffee Curing stated, “Implementing EUDR [EU Deforestation Regulation] posed significant challenges for our team, but with the invaluable guidance from Rainforest Alliance representatives in our region, we overcame them and gained confidence in the process.
“Their expertise made the seemingly daunting task entirely feasible, facilitating a smooth and successful implementation, which now not only guarantees adherence to EUDR regulations but also sparked a revolution in our approach to traceability.”
Rainforest Alliance certification enables coffee and cocoa farmers to opt in for EUDR-aligned criteria.
This allows companies to source from these farms, track ingredients along their supply chains, and leverage farm data to demonstrate compliance with the regulation’s deforestation risk assessment and mitigation requirements by the deadline, at no additional cost.
‘Sustainable Practices’
Miguel Gamboa, coffee sector lead at the Rainforest Alliance stated, “The EUDR represents an important step forward to shift the global coffee sector towards more sustainable practices.
“Yet, many smallholder coffee farmers need support to align with the requirements, including traceability, deforestation risk mapping, local laws, and practical and technical guidance on key environmental practices.”
The Rainforest Alliance has urged the EU Commission not to dilute or delay the legislation or postpone its deadline in response to calls from some companies and governments.
It has also called on companies not to scale back purchases from smallholder coffee farmers, but rather support them in meeting the deadline of this legislation.
Gamboa added, “We are also piloting a deforestation risk assessment offering for companies buying non-certified coffee and cocoa, which we plan to roll out more widely later this year.
“With this offering, we aim to support more companies in their journey to compliance, but more importantly, to also reach non-certified farmers so their products can still be sold on the EU market.”
source: http://www.esmagazine.com / ESM, European Supermarket Magazine / Home> Supply Chain / by Dayeeta Das / May 06th, 2024
The department had proposed for the release of Rs 8.38 crore as a drought relief fund to be distributed among the farmers of the district.
Image used for representational purposes only,(File photo | EPS)
Madikeri :
A total of 17,297 farmers across Kodagu have been distributed with the drought relief fund from the state. Sources confirmed that many other pending applications are still under scrutiny and will be disposed of shortly.
All five taluks in Kodagu were declared as drought-hit regions this year from the state and over 20,000 farmers from the district applied to avail compensation for the crop loss.
As per the applications received by the agriculture department, 7620.74 hectares of paddy farmland and 2170.36 hectares of maize farmland were affected by drought in total across all the taluks.
The department had proposed for the release of Rs 8.38 crore as a drought relief fund to be distributed among the farmers of the district.
However, applications of 17,297 farmers from the district have been approved so far in ten phases and they have been handed over the total drought relief fund of over Rs 2.83 crore.
Joint Director of the agricultural department, Somasundar confirmed that 17,297 farmers have received only part payment of the drought relief even as applications of 3,263 farmers are still under scrutiny and will be finalized shortly. While a few applications are pending due to technical errors, others are under verification process.
Over Rs 5.54 crore funds are still pending to be distributed to the farmers as per the memorandum submitted to the state from the department.
The Ponnampet taluk is the worst hit region in the district as over 3825 hectares of paddy land has been reportedly affected by drought. A total of 5155 farmers from the region applied for drought relief.
In Somwarpet taluk, 1161 hectares of paddy and 470 hectares of maize farmlands have been affected by drought even as over 7,000 farmers applied for the compensation.
1972 hectares of paddy field in Madikeri and 650 hectares in Virajpet were hit by drought even as 1700 hectares of maize farmland was hit by drought across Kushalnagar taluk.
DC Venkat Raja confirmed that Rs 2.83 crore funds have been so far released to farmers and this includes a minimum compensation amount of Rs 1,000 and a maximum compensation of Rs 2,000 to the affected farmers.
source: http://www.newindianexpress.com / The New Indian Express / Home> Karnataka / by Prajna G R / May 29th, 2024
Three journalists have been selected for the Annual Awards given by the Kodagu Press Club.
A.N. Vasu’s report titled ‘Yejentara Mosakke Baliyagi Videshadalli Silukida Mahile’ published in Shakthi Daily has been selected for Best Effective Report Award, instituted in memory of senior journalist K.B. Mahantesh.
P.V. Akshay’s (AG) report in Star of Mysore (SOM) titled ‘Daredevil Act by Kodagu-born Vet Saves Leopard in Mangaluru’ has been selected for Best Humanitarian Report Award, instituted by Koovarkolli Indresh and family in memory of his father B.V. Chandrashekhar and mother Pushpalatha.
Imanda Gopal Somaiah’s report ‘Madikeriyalli Maragala Maaranahoma,’ telecast on TV9 Kannada, has been selected for Best Environmental Report Award, constituted by M.N. Chandramohan in memory of his father M. Narayana and mother N. Padmavathi.
Each of the three awards includes a cash prize of Rs. 5,000 and a plaque. The awards ceremony will take place in Madikeri on June 2 at 12 noon.
source: http://www.starofmysore.com / Star of Mysore / Home> News / May 29th, 2024
With my father B.C. Machaiah (Retired. Police Officer) — Parane, Kodagu District, India
As I stood amidst the serene beauty of my hometown in Kodagu (Coorg) district, watching the funeral pyre of my father blaze against the backdrop of our ancestral lands, I found myself enveloped in a tapestry of memories and wisdom that he had bequeathed to me. My father, a dedicated police officer who served and protected his community passed away on April 25, 2023, at the age of 85, led a life that was a testament to living with integrity, simplicity, and a profound commitment to service.
In the quiet moments of reflection that followed his passing, I was reminded of the lessons he imparted, lessons that were as simple in their wording as they were deep in their meaning: Eat lightly, drink moderately, exercise regularly, and love excessively. But beyond these, he emphasized a philosophy that has become the bedrock of my understanding of life — serving something higher than yourself and contributing meaningfully to society.
Growing up in India, a land steeped in spiritual diversity and tradition, I had the privilege of witnessing the embodiment of true wisdom through my father’s everyday actions. Unlike the narratives that often glorify the path of renunciation for enlightenment, my father’s life story was a powerful narrative of engagement. He believed in being fully present in the world, embracing the gamut of experiences it offers — love, loss, laughter, and learning — while maintaining a sense of detachment from the outcome and expectations that often entangle us.
This philosophy was not born in isolation but was a product of India’s rich cultural and spiritual milieu. Accompanying my father on his police duties during significant religious events, I encountered monks and ascetics from multiple faiths, many of whom had descended from their secluded retreats in the Himalayas. Observing the crowds that gathered to seek blessings and wisdom from these spiritual figures, I am reminded of the profound conversations with my father. He often said, “Son, it is important to embrace the world fully and go through it all — love, loss, learn, laugh, and through it all live and thrive! Be in the world, but not of this world.”
This simple yet profound message has stayed with me, shaping my understanding of what it means to live a fulfilled life. It is not the ascetic’s withdrawal from the world that defines wisdom and fulfillment but the everyday person’s courage to face life’s challenges with integrity and love. My father’s life was a testament to this belief. He lived not as a monk in search of enlightenment but as a man deeply rooted in the world, dedicated to protecting his community, caring for his family, and living a life of service.
As I navigate through my roles as a son, a father, family, and citizen, I am guided by the legacy of my father’s wisdom. It is a reminder that true fulfillment and integrity come not from escaping the world but from engaging with it passionately, responsibly, and with compassion. So let us not get carried away by becoming monks and celebrating those who had some experiences in those roles. Let us celebrate those admist us today who are making a difference in communities where they live and serve — real people, real stories, real heroes!
In sharing this legacy, I aim to inspire others to recognize the beauty and depth in the everyday acts of courage, love, and service that define a truly fulfilled life. Let us celebrate the unsung heroes who, like my father, teach us that wisdom lies in living a life deeply rooted in the world yet not bound by it.
source: http://www.medium.com / Medium.com / Home / by Poonacha Machaiah / March 03rd, 2024
I’m from Coorg, also known as Kodagu. It’s a small, beautiful district in Karnataka (which is in South India). Last month, I had the pleasure of going back there for a few days after a rather long absence. Among many other things, it provided me an opportunity to learn about how the coffee growing works from the perspective of a business. The last few years, have been very difficult for the coffee industry in Coorg.
Many of my relatives are involved in growing coffee and most of what I want to discuss here is likely familiar knowledge to most planters. My primary aim with this article is to organize knowledge that many people already have in their heads — and in doing so make the problem of raising revenue for coffee growers easier to tackle.
Furthermore, I’m by no means an expert in this. Please feel free to comment or respond to me with any critique of the ideas outlined here.
The Obvious Problem, and its implications
The obvious problem is simple. Coffee prices are low, and labour cost is increasing so it is difficult to make profit. On average, the estates just about break even (this is anecdotal, I don’t have stats for it if anyone does, please get in touch!). Many people rely on the one bumper crop every 7 or 8 years in order to build savings and capital to reinvest into the estate.
Naturally, this means that there is a spread — some estates make losses, some make profits. People who make losses end up having to sell their estates and this is slowly leading to a dilution of the culture in Coorg, which from my personal perspective, is a very sad thing.
Today, increasing the profit for planters is an issue that many people are trying to tackle both individually as well as in small groups. There are many ways to increase profits available to planters. The large categories are as follows:
Increase Quality
Eg: Improving the percentage of high quality beans.
Increase Yield per Acre
Eg: Reduce loss of produce to pests etc.
Reduce operating costs
Eg: Use either better practices or investment in technology to reduce cost of growing coffee in all stages.
Improve marketing and go direct to consumer
Eg: Sell coffee on Amazon and advertise on Facebook
Of these, I believe the area which could produce the best results is to improve marketing and go direct to consumer i.e. currently there is a knowledge gap that is preventing planters from getting good prices for their crops, and this is the root issue.
To explain why, we need to visually organize a coffee business and discuss the impacts of each possible way to increase profit.
Deciding on the correct course of action
Let’s go through each one.
Increasing Quality
The hypothesis here is “increasing the quality of coffee produced is the best way to increase profit”.
Of course better coffee will fetch better prices. Also, no matter what other actions are taken, coffee will need to be at least a threshold quality because of how it connects to “reputation”. Soomanna from HumbleBeanCoffee was kind enough to tell me about how important it is to keep abreast with increasing global standards of coffee, stagnation here has a lot of downside risk and is definitely important to focus on, and they’re doing an amazing job from what I can tell.
It’s also true that the taste of coffee is highly subjective and it’s my opinion that there may be a consensus on what “bad coffee” is, but the “best coffee” has no right answer. So the way I see it right now, investing on improving quality is likely to have diminishing returns after a point — where based only on quality alone (and not also other actions) it will take more and more effort (and hence cost) to continue to increase quality. There’s a point when you are already making very good coffee where you should start seeing diminishing returns on further investment if this is not paired with marketing.
Increasing Yield per Acre (increase quantity)
The hypothesis here is “increasing the yield per acre of the estate is the best way to increase profit”.
Similarly to quality, again we have a situation where it will cost increasingly more, and at some point just be impossible to increase yield per acre significantly.
It’s likely that this will require significant capital to even begin tackling (especially on the route of automation and machinery).
If better practices are easy to implement, then they should definitely be put in place — but we still run up against this wall that at some point the costs are just not going to reduce any further.
Marketing and branding
Many people are already taking initiative to improve marketing and in some cases even sell directly to customers. This is possible now because targeted online advertisements have reduced the upfront investment required to reach out to people who are interested in coffee specifically. Indeed, I came across several Indian coffee brands where previously only Coffee Day seemed to exist.
To be clear, there some hurdles to get through in order to successfully do this, because it requires getting into aspects of the coffee supply chain.
Improving knowledge on how to properly roast, package, and deliver
Having enough scale to actually benefit from the increased reach
However, the upside is also very great. Here’s how one can generally expect marketing to impact sales.
It’s important to mention again that basic quality standards must also be in place — marketing coffee that doesn’t taste good might get an initial wave of customers, but people aren’t going to keep buying it.
In my personal opinion, the marketing solution is very underutilized in Coorg right now. Part of it is possibly because the younger Coorgs who have experience in digital marketing and the like, aren’t currently very involved in coffee.
A Way Forward
Ideal goals and reality are different, but my personal experience is that setting lofty and idealistic goals is a great way to start looking for solutions. So I’m going to try to paint that ideal picture and if it makes sense then perhaps we can try to move toward it. Even if it doesn’t work out completely, hopefully the idea can leave us better off than where we are today.
Coorg is a district of great pride and heritage. Given the right contexts, Coorgs can be very passionate about this: just look at the Hockey Festival!
Can we create a similar excitement about Coffee? That sort of passion is what comes before great successes.
Coming together as a community behind the shared banner of “Coorg Coffee” can allow us to reap the greatest reward from any marketing and branding effort. To create a competitive vibe like the Hockey Festival we could do something similar like having multiple family-blends where many estates from the same family pool together to create their own unique blend. This could then be sold in a packing like this which allows both unified brand identity as well as individual expression.
To top it all off, having a yearly Kodava Coffee Festival would certainly keep people awake with excitement.
Coming together as a community to create an image for Coorg Coffee, and a process to back it can overcome the main challenges. Sharing knowledge within the community gives us a larger base to experiment and hence improve processes we use for things like roasting. Delivering the coffee under a shared brand allows us to overcome the limits on quantity that small estates have if they try to market individually.
I must restate: I’m no expert in coffee. There will be innumerable challenges on this road, many of which you have faced and know far better than I do. However, if we could come together as a community with the goal of making coffee growing more lucrative for the whole district, I’m sure we would meet with more success than having multiple disparate efforts to do the same.
Do comment! I know a lot of people feel strongly about this. It would be amazing if there was a healthy discussion in the comments!
source: http://www.medium.com / Medium.com / Home / by Sharat Chinnapa / published in The HumAln Blog / May 23rd, 2021
WELCOME. If you like what you see "SUBSCRIBE via EMAIL" to receive FREE regular UPDATES.
Read More »
